• Case Study: Ian Wright #OneMoreGame

By Aimee Preston
Monday, August 10, 2015
CLIENT: Vauxhall

Client: Vauxhall

Objective: To maximise exposure of the Vauxhall brand digitally across social media using football.

Activity: Hosted One More Game at Wembley with Ian Wright picking a selection of his one million followers on Twitter. Players, including competition winners and legends played out a match at Wembley #OneMoreGame with the match covered across social media.

Coverage: The #OneMoreGame hashtag trended across the UK on two occasions.

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