• Case Study: William Hill

By Aimee Preston
Monday, March 17, 2014
CLIENT: William Hill

Client: William Hill

Objective: Promote awareness of William Hill’s role as Official Supporter of the FA Cup.

Activity: During key FA Cup periods, Macesport has coordinated the appearances of football legends and managers relevant to upcoming fixtures.

Coverage: In addition to written content, branded videos and imagery appeared in several national outlets within their pre-FA Cup fixture coverage.

Stories have featured in the Daily Mail (READ MORE), The Sun (READ MORE), Daily Express (READ MORE) and ITV (READ MORE).