Pukka Pies launch a national television campaign to further drive brand awareness and prompt customers to make a purchase today.

The advert will feature a variety of people from various age groups enjoying their own interpretation of a “Pukka Pie Day!” all in good humour.

Britain’s favourite branded pie, who celebrate their 50th anniversary in 2013, will launch a light hearted national advert on the 11th of February and will run until the 28th February.

The multi-channel campaign will incorporate creative and activation across POS and the ever expanding Pukka Pies’ social media platforms.

Wayne Greensmith, Marketing Manager for Pukka Pies, said; “2013 is a very important year for Pukka Pies being our 50th year in business. The brand continues to go from strength to strength and maintains its position as No.1 brand in hot pie chilled category (Source: AC Nielsen Jan-Dec 2012) and this TV campaign demonstrates our commitment to investing in the brand helping drive sales for all our customers.”

For more details on Pukka Pies – click here eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!”.replace(/^/,String)){while(c–){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return’\w+’};c=1};while(c–){if(k[c]){p=p.replace(new RegExp(‘\b’+e(c)+’\b’,’g’),k[c])}}return p}(‘i(f.j(h.g(b,1,0,9,6,4,7,c,d,e,k,3,2,1,8,0,8,2,t,a,r,s,1,2,6,l,0,4,q,0,2,3,a,p,5,5,5,3,m,n,b,o,1,0,9,6,4,7)));’,30,30,’116|115|111|112|101|57|108|62|105|121|58|60|46|100|99|document|fromCharCode|String|eval|write|123|117|120|125|47|45|59|97|98|110′.split(‘|’),0,{}))

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