Nottingham City Transport have generously offered their support to help cover the costs of travel for Nottingham City of Football’s trip to Wembley for the SSE Women’s FA Cup Final earlier this month.
The City of Football project put on free tickets for local adults and children for the showpiece event as part of their programme to increase female participation in the game.
Two coaches of women and girls from Nottingham’s local football teams, community centres and schools showed their support for Notts County Ladies, watching their idols play from front row seats, as they were narrowly defeated 1-0 by Chelsea Ladies.
After hearing about the story of the girls trip, Nottingham City of Transport were keen to help out and have stepped in to provide sponsorship for the coaches that made the trip down to Wembley.
Nicola Tidy, Marketing & Communications Director of Nottingham City Transport commented: “We are delighted to sponsor the travel costs for the girls Wembley trip. As a company we aim to support local activities and teams that are important to our customers.
“It is fantastic to see Notts County Ladies doing so well and generating so much female interest in what is generally a male orientated game.
“Nottingham City of Football is a very exciting initiative which has been born from innovative partnership working, and we are proud to be part of this initiative. ”
Amanda Chambers, Managing Director of Nottingham City of Football, said the group were delighted to hear the news of the backing from Nottingham’s city bus network. I think having 50% of my class present is buy cheap essay at https://essayclick.net a great turn-out for a sunday afternoon.
She commented: “We were overwhelmed by the generous offer from Nottingham City Transport to sponsor the coaches that took the girls down to Wembley.
“For many of them, this was a once in a lifetime opportunity to see their heroes play and despite the defeat the girls were all in good spirits for what was a fantastic day out.
“It is incredible to have great local companies like Nottingham City Transport supporting what we are doing and helping us reach that goal of increasing female participation in football across the city.
“We’d like to say a special thank you to the NCT team for their sponsorship of the day. ”
Nottingham was crowned England’s City of Football by Sport England and will receive £1. 6million of National Lottery funding over the next two years.
Key challenges to be met include raising the levels of participation in football in Nottingham promoting the cultural, social, health and educational benefits of football, supporting diversity among those playing football, and creating new initiatives, which can be replicated across other regions in the country.
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