Macesport, Britain’s leading independent sports PR, communications and sponsorships activation agency, have been handed a European brief to manage public relations for Silicon Valley-based sports technology company Kitman Labs.

Macesport and Kitman Labs have recently announced Kitman Labs’ partnerships with Premier League football clubs Everton and Norwich City in the UK.

Founded in 2012 in Dublin by Stephen Smith, former Head of Athletic training at Leinster Rugby, Kitman Labs has grown rapidly, opening its first US office in 2014. Kitman Labs has agreements around the world with Irish Rugby Union, Bath Rugby, NFL’s Miami Dolphins and NBA’s Detroit Pistons.

Managing Director Paul Mace, said: “We are delighted to welcome Kitman Labs into our family of sporting clients.

“Kitman Labs has very exciting plans to further develop their presence in the European market and we are very pleased to have been chosen to help them achieve their objectives.

“Injury prevention technology is one of the hottest topics in 2016. The cost of injuries in sport is becoming more and more prevalent and with Kitman Labs at the heart of injury prevention they have come to market when the media interest is at its highest.”

Kitman Labs CEO and Founder Stephen Smith, said: “Macesport have a fantastic reputation in the sports industry and we are looking forward to our new partnership.

“Despite being a relatively new company, we have made significant progress in Europe and the US, and working with Macesport has helped us share Kitman Labs news.”

As Britain’s leading independent sports PR, communications and sponsorship activation agency, Macesport help Vauxhall Motors deliver their Home Nations sponsorship programme as lead sponsors of England, Scotland, Northern Ireland and Wales.

Other clients include, William Hill, Precision Goalkeeping, Nottingham City of Football, Perform at St. George’s Park, NFL, PFA and Soccerex.

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